A New Partnership

Oak View Group and Lyft have entered into a multi-year partnership to enhance the fan experience in transportation for events at over 75 venues across the nation. The deal makes Lyft the official ride share partner for OVG-venues, benefiting fans with designated pick-up and drop-off zones, improved navigation within the events app, and real-time traffic updates to streamline arrivals and departures.

Putting Fans First

With this new partnership, OVG is enhancing the fan experience by helping them reach their venues on the day of the event. The goal of the partnership was to help remove friction points for fans and help them arrive safely, efficiently, and with ease. While OVG is not the first group to enhance transportation for its venues, it will not be the last in the industry to improve fan experience and operational efficiency.