Hear From Our Industry Leaders and Lawmakers

The Coalition for Ticket Fairness (CTF) will be hosting its annual conference on March 10-13, 2026 in Hollywood, FL. This conference is focused on promoting transparency and fair practices within the ticket industry. This conference isn’t just focused on the ticket industry but to bring together businesses, advocates, and fans to address the key legislative development at state and federal levels.

The conference will also highlight emerging technologies that improve ticket transferability and transparency. Attendees will hear from industry leaders and lawmakers offering valuable insights and strategies for reform. The conference will serve as a vital platform for advancing fairness and consumer protection in live event ticketing.

Tuesday, March 10

03:00PM: Registration Desk Open

Here early? Great! Come grab say hello and grab your badge at registration!

06:00PM Pre-Con Cocktail Party & Dinner

Join us at Council Oak sponsored by AnyTickets!

Wednesday, March 11

08:00AM: CTF Cup – Golf Event

Sponsored by Automatiq at Jacaranda Golf Club. Transportation to and from the Hard Rock is provided.
Ticketed event- not included.

10:00AM-5:30 pm: Registration Desk Open

Make sure to grab your badge! You will need it for the opening party and all events!

3:00pm: From Defense to Offense – Automatiq’s Roadmap to Defend Free Markets

Automatiq CEO Sam Sherman will deliver a decisive State of the Industry: a compact, data-led review of 2025’s major market shifts and a clear playbook for 2026, the year our industry stops playing defense and starts playing offense. Sam will analyze overlooked benefits across the entire ecosystem that are ignored by those who claim to protect consumers by eliminating free markets, defying efficient marketplace principles. Sam will share a vision and tactical plan to counter these threats that harm sellers and, most critically, consumers. Automatiq’s $10BN+ in annual sales data has been used over the past decade to educate policymakers, and the company is doubling down significantly this year to drive advocacy and defend free-market access.

4:00pm: Ticket Resale Strategies That Put Fans First – and Set Small Sellers Apart

This panel brings together four complementary perspectives across the resale ecosystem — data, consignment, retail execution, and scaled global operations — to give smaller resellers practical, realistic strategies they can actually use.

4:45PM: CTF Opening Guest Speaker – Congressman, Pat Ryan | United States Representative

6:00PM: Automatiq Opening Party

Join us at Daer Rooftop and end the day networking.

Thursday, March 12

08:00AM-12:00pm: Registration Desk Open

Check in for the day ahead!

09:00AM: Welcome Breakfast

Start the day off strong with a delicious meal before a full day of conference events sponsored by TickPick.

10:00AM: Countdown to the World Cup – Scale, complexity, and risk to the ticket resale market

The 2026 FIFA World Cup will be the largest sporting event ever hosted in the United States—bringing unprecedented scale, complexity, and risk to the ticket resale market. This panel examines how FIFA’s global ticketing model, strict resale policies, and international inventory structures will reshape secondary-market dynamics in the U.S. Panelists will explore what operators need to understand now to navigate compliance, manage risk, protect consumers, and prepare for one of the most consequential ticketing events in history.

11:00AM Lobbyist Round-Up: State of Ticketing Legislation: What’s Moving, What’s Coming, and What It Means For You

State of Ticketing Legislation: What’s Moving, What’s Coming, and What It Means for YouJoin the Coalition for Ticket Fairness for a timely, no-nonsense conversation with leading lobbyists and government relations experts from across the country as they break down the latest ticketing bills, what’s currently pending in statehouses and Washington, and where legislation is headed next.This is a real-time discussion on the laws shaping the future of live events—how they impact fans, small businesses, season ticket holders, and competition in the marketplace. Expect candid insights, behind-the-scenes perspective, and practical takeaways you won’t get anywhere else.CTF will also highlight how we are actively overseeing and engaging in legislative initiatives nationwide to promote fair competition, protect fan rights, increase transparency, and build a safer, more open ticketing ecosystem for all.Bring your questions. This is not a panel you want to miss—or mess around with.

Jonathan McCollum

Jake Roach

Dustin Brighton

Gordy Warnock

Jason Dunnington

James Jack

David Catania

12:30pm: Lunch

Sponsored by TixStock. Enjoy a mid-day lunch break to recharge before the afternoon of conference sessions.

1:45pm: From Grassroots to Government: Coordinated PR and Advocacy Efforts in the Ticket Resale Marketplace

As scrutiny of the ticketing industry intensifies, public relations and advocacy have become essential tools for reform. This panel brings together leading advocates and communications experts to examine how grassroots efforts, national awareness campaigns, and targeted government outreach are used to spotlight anticompetitive practices, advance consumer choice, and correct misinformation about ticket resale.Hear how CTF’s national public relations firm, along with organizations such as NATB, and Ticket Policy Forum are working both collectively and independently to shape public perception, influence policy, and drive meaningful change across the ticketing landscape.

2:45pm: Partnering with Teams, Venues and Artists

This panel will explore current trends and best practices for building effective partnerships with teams, venues, and artists. Panelists will share practical, real-world insights on audience management, distribution strategies, expanded sales channels, and fan engagement. The discussion will focus on collaboration, innovation, and approaches that enhance access and create better experiences for fans.

3:45pm: Broker’s Boomerang: How Deceptive Resale Practices Have Come Back Against the Industry and Fueled Anti-Competitive Legislation

Join Brian Hess of Sports Fans Coalition, Diana Moss of the Progressive Policy Institute, and John Breyault of the National Consumers League for a hard-hitting examination of how deceptive resale practices are contributing to the growing appetite for anti-resale legislation. This panel explores the breadth of state and federal proposals that threaten to concentrate market share and reduce options for consumers. Our experts will dissect how legitimate fan grievances are being weaponized by Ticketmaster, their business partners, and allies to pass laws that will harm those same fans by crushing the competitive marketplace.

5:30pm: Closing Party!

Sponsored by GoTickets – Hard Rock Pool Deck